Critical Features Of The Online
Sweepstakes Casino Software

Table of Contents
Various features of the online sweepstakes casino software make them distinguished and innovative in the current competitive iGaming world. They work on the concept of a sweepstakes model, which is a “freemium model,” allowing players to participate and enter a variety of sweepstakes games without spending a single penny. The model works on virtual coins; Gold Coins and Sweep Coins that don’t involve real-money bets.
For operators, it is an opportunity to invest in legal alternatives to online casinos. Sweepstakes casinos are legal and accessible in all the states of the U.S. except Washington. The market of global sweepstakes software is skyrocketing over time and is projected to reach $4.5 billion by 2028. This implies that it is growing at a CAGR of 16.5% annually during the forecast period of 2023-2028.
The main reason for their popularity is that they are regulated in areas where online or traditional gambling is prohibited and don’t include real money wagering, reducing the room for financial risks or losses. If you are fascinated by the concept of online sweepstakes casinos, here is the guide! In this blog, we will discuss what sweepstakes casinos are, how they work and what are the key features of an online casino sweepstakes software that make them innovative and unique.
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What Are Online Sweepstakes Casinos?
Sweepstakes is a type of social casino that focuses more on social engagement, entertainment, and fun instead of real money wagering. Sweepstakes casino platforms provide players with free Gold coins that have no monetary value and are used for social entertainment within the game. On the completion of in-game levels or challenges, they earn sweep coins that are redeemable for cash, gifts, and vouchers.
The growing popularity of mobile gaming and social media makes sweepstakes casinos a risk-free and accessible platform for all those who want to play a wide range of casino games without any financial loss. And this also presents an opportunity for online casino sweepstakes platform operators to innovate and capture a new market segment related to sweepstakes.

Want To Know About Social Casinos?
If you are a casino operator and want to expand your business by launching a brand-new sweepstakes casino software, you must know what features are a must-have for the best sweepstakes casino software. With so many sweepstakes casino providers available out there, it becomes daunting to select the ideal one to make a presence in the competitive iGaming market.
Critical Features of Sweepstakes Casino Software

Dual-Currency System
Sweepstakes casinos run on a dual currency system, i.e. both virtual currencies and real money are included in the process.
Virtual Currency
Sweepstakes casinos have two types of virtual currencies: Gold Coins and Sweep Coins. Gold Coins are first given to players for free, and then as bonuses or rewards. Gold Coins are used for betting purposes on a sweepstakes platform. Sweep Coins are awarded to players as special bonuses or rewards. Sweep Coins can later be redeemed for actual prizes with real-life values.
Real Money
Although in sweepstakes casinos you cannot use real money directly for betting, you can use it to purchase Gold Coins when you run out. Sweep Coins, however, cannot be directly purchased. So, a sweepstakes software should have features that facilitate both types of currencies.

Game Integrations
This feature allows various types of sweepstakes casino games solutions to be integrated into your online casino sweepstakes software. You can source them from renowned game developers or develop your own games. Seamless game integration ensures a smooth user experience and better engagement rates.

Payment Gateway Integrations
Integrating payment gateways with your online casino sweepstakes platform is very important. This will allow users to purchase Gold Coins and make other in-app purchases, which is one of the main revenue streams for a sweepstakes casino. In order to offer players the best sweepstakes gaming experience, consider integrating multiple payment gateways that facilitate fiat and crypto payment options.

Prize Redemption Feature
One of the primary attractions of a sweepstakes platform is its prize redemption feature. Although sweepstakes casinos have a ‘no purchase necessary’ clause, they still offer players prizes that have real-life value. So, having a secure, easy to use, and transparent prize redemption feature will make users happy.

Backend Management Tools
There should be an array of backend management tools that will help sweepstakes operators smoothly manage the platform. Below is a list of important backend features that a sweepstakes casino must have.
Casino Management Tools
As the name suggests, this feature provides operators with all the casino management tools spanning from game provider management to casino games and categories management. They allow them to streamline all the casino operations and thus bring flexibility within varied functions.
Player Management Tools
Another core feature of a sweepstakes casino platform is player management. The software must provide operators with all the tools that allow them to manage their players, and details, and download their data to notify them of crucial information about their coins, victories, and performance.
Content Management Tools
Turnkey social casino software offers operators an opportunity to manage their pages, banners, and regulatory consents in the most flexible manner using content management tools.
Customer Relationship Tools
It allows operators to form and manage long-lasting relationships with customers and thus boost customer loyalty. CRM tools allow operators to keep up with the current and trending demands of all the customers to attract and retain them on the platform.
Bonus Management System
Operators can also manage the various bonuses according to their latest business policies. This means that by using bonus management tools, they can make bonuses active or inactive based on varied player activities or changing market trends.
Staff Management
Operators can remove or add staff easily by assigning them permissions and tasks using staff management tools. It is one of the essential features that construct the best sweepstakes casino software.
Transactions
Using this feature, operators receive all the details of the transactions in a few clicks on the screen like Player amount, ID, winnings, descriptions, and much more.

Compliance & Security Tools
A sweepstakes software also needs a number of security and compliance tools such as:
KYC Module
Turnkey sweepstakes software offers operators a KYC module that allows them to track player verification and thus maintain security compliance with responsible gaming. Moreover, this feature allows operators to keep an eye on player’s performance as they move ahead of the in-game levels to avoid any security threat or cheating.
Anti-fraud Systems
Turnkey sweepstakes gaming software comes with an in-built anti-fraud system, which enables operators to manage various security checks like tracking violations, and rules, and take quick actions to ensure the platform is secure for customers.
Responsible Gaming
It offers players a wide range of tools, helping them play responsibly and avoid addiction related to casino gameplay.

Analytics Tools
Turnkey social online casino software comes with an in-built analytical tool that generates all-inclusive or comprehensive reports for every aspect that is crucial for overall business success, and customer engagement.

Other Useful Tools & Features
Other than these critical tools, below are a number of additional tools and features that contribute to the success of a sweepstakes casino.
Admin Dashboards
Operators can make use of their dedicated dashboard to keep track of every activity or data related to login, registration, transaction, customers, games, and so on. This feature ensures they manage their business operations seamlessly and efficiently.
Email Templates
Operators can seamlessly edit, create, view, or update the existing email templates for better marketing and reach.
Platform Alerts
The sweepstakes platform notifies operators with instant alerts about frauds, verifications, and information on redemptions to maintain compliance with anti-fraud systems and responsible gaming.
Settings
An online casino sweepstakes software also offers operators in-game adjustable settings which include all the aspects such as payment gateways, KYC list, state list, blocked country list, and much more.
Coin Subscription Packages
Sweepstakes gaming software comes with a lot of gold coin subscription packages using which players can enter a wide range of contests and challenges. Operators can offer them a wide range of options to choose from depending on player preferences and budget.
VIP Systems
Turnkey sweepstakes gaming software enables players to achieve additional perks being loyal customers such as early unlocks to new in-game levels, VIP rewards, complimentary coins, and bonuses, increasing the overall engagement and loyalty towards the platform.
Spin the Wheel
Yet another player engagement feature offered by a sweepstakes platform is spin the wheel, using which players can earn additional coins. Players can use this feature to get daily login bonuses in the form of gold coins.
Promotions
Operators can offer diverse promotions to boost player engagement and retention on the platform. They provide players an opportunity to win more coins to unlock new game levels and enhance their performance.
Game Lobby
The Sweepstakes casino platform offers players a dedicated game lobby, which allows them to choose from a wide range of casino-style games
Refer & Earn
It allows players to earn complimentary coins by referring the platform to their friends, family, or other members in their friend list. This not only enhances player interaction but also boosts their loyalty towards the platform.
Help Center
This feature allows your players to get instant resolutions to all the queries related to casino gameplay, rules, policies, and technical glitches if any.
What’s Different About Sweepstakes?
Do You Want To Launch Your Sweepstakes Casino Solution For The U.S. Market?
How Do Sweepstakes Casinos Work?

Virtual Currency System
Custom or turnkey sweepstakes gaming software operates using two types of virtual currencies; Gold Coins and Sweep coins respectively. They add extra thrill and excitement to the gameplay, offering players a risk-free and engaging gameplay experience.

Legal Framework
The legality of the sweepstakes is based on the sweepstakes model, which classifies them under social gaming instead of real money gambling. The fundamentals on which the sweepstakes model works are as follows:
No Purchase Necessary
Players don’t need to make any real money investments to enter the sweepstakes. Online casino sweepstakes platforms work on a dual-virtual currency system; gold coins and sweep coins which players can use without any real money investment and thus offer a risk-free gaming experience.
RNG System
Sweepstakes follow an RNG system that generates in-game outcomes randomly, offering a high level of transparency and a bias-free game environment to players. Sweepstakes abide by the rules and policies of responsible gaming.
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Games in Sweepstakes Casino Platforms

Slots:
It is one of the most popular casino gaming categories that features a variety of pay lines, bonuses, and themes.

Table Games
A wide range of table games such as poker, roulette, and blackjack.

Live Dealer Games
Sweepstakes also offers a wide variety of live-streaming dealer casino games, offering authentic and credible casino experiences.

Card Games
An online casino sweepstakes software offers a wide range of casino card games like poker, baccarat, Pai Gow Poker, Rummy, Texas Holdem, and so on.

Specialty Games
Other than classic casino games, sweepstakes solutions offer a wide variety of specialty games like keno, wheel of fortune, crash, bingo, scratch-offs, and other lottery games.
Want To Launch A Sweepstakes Business Model?
Prize Redemption
Get Tailor-Made Sweepstakes Solutions!
Want To Launch a Sweepstakes Casino Software?
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Types of Sweepstakes Software Solutions
Prize Redemption
Custom Sweepstakes Software
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Key Takeaways
- Social casinos or sweepstakes are regulated in most states and countries due to no real money wagering.
- Starting a sweepstakes business model offer varied benefits like cost-effectiveness, regulatory acceptance, and wide reach.
- The key features of sweepstakes casino for operators are admin dashboard, coin packages, staff management, report & analytics, tractions and settings.
- The key features of sweepstakes casino software for players include coin subscription packages, VIP systems, Spin the wheel, promotions, game lobby, responsible gaming, refer & earn, help center, coin redemption and so on.
Want To Know How Social Casinos Operate?
How GammaSweep Can Help You Launch Online Sweepstakes Casinos
