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Critical Features Of The Online
Sweepstakes Casino Software

Witness the most significant features of online sweepstakes casino software solutions that are crucial for both players and casino operators. Know how you can leverage them to stay ahead of the competitive iGaming landscape.

Online sweepstakes casinos are becoming popular day by day with the advent of social media, technology, and widespread legality and accessibility. However, do you know what makes them unique from conventional online casinos? Their features

Various features of the online sweepstakes casino software make them distinguished and
innovative in the current competitive iGaming world. They work on the concept of a sweepstakes model, which is a “freemium model,” allowing players to participate and enter a variety of casino games without spending a single penny. The model works on virtual coins; Gold Coins and Sweep Coins that don’t involve real-money bets.

For operators, it is an opportunity to invest in legal alternatives to online casinos. Sweepstakes casinos are legal and accessible in all the states of the U.S. except Washington. The market of global sweepstakes software is skyrocketing over time and is projected to reach $4.5 billion by 2028. This implies that it is growing at a CAGR of 16.5% annually during the forecast period of 2023-2028.

The main reason for their popularity is that they are regulated in areas where online or traditional gambling is prohibited and don’t include real money wagering, reducing the room for financial risks or losses. If you are fascinated by the concept of online sweepstakes casinos, here is the guide!

In this blog, we will discuss what sweepstakes casinos are, how they work and what are the key features of turnkey sweepstakes software that make them innovative and unique.

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What Are Online Sweepstakes Casinos?

Sweepstakes casinos are online casino platforms that allow players to participate in and play a wide number of casino-style games like blackjack, slots, baccarat, poker, and other live and table casino games without spending real cash. They work on a sweepstakes model, which focuses on a “No purchase policy,” allowing players to play with virtual coins instead of real money. The sweepstakes model is legal in all jurisdictions, even in the areas where traditional online gambling is prohibited.

Sweepstakes is a type of social casino that focuses more on social engagement, entertainment, and fun instead of real money wagering. Sweepstakes casino platforms provide players with free Gold coins that have no monetary value and are used for social entertainment within the game. On the completion of in-game levels or challenges, they earn sweep coins that are redeemable for cash, gifts, and vouchers.

The growing popularity of mobile gaming and social media makes sweepstakes casinos a risk-free and accessible platform for all those who want to play a wide range of casino games without any financial loss. And this also presents an opportunity for operators to innovate and capture a new market segment related to sweepstakes.

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How Do Sweepstakes Casinos Work?

Sweepstakes and social casinos are simple and straightforward. To understand the basic mechanism of sweepstakes casinos, let’s first understand their legal boundaries, virtual coin systems, games, and so on. 

Virtual Currency System

Custom or turnkey sweepstakes gaming software operates using two types of virtual currencies; Gold Coins and Sweep coins respectively. They add extra thrill and excitement to the gameplay, offering players a risk-free and engaging gameplay experience.

Gold Coins

They don’t have monetary value and are used for social and entertainment purposes only. All sweepstakes casinos offer players free gold coins at the time of registration, using which they can participate in various contests, and challenges and play a variety of casino-style games like slots, poker, and so on. Players can purchase gold coin packages to unlock various in-game levels, and challenges and even enhance their gameplay or performance.

Sweep Coins

They are non-purchasable in-game coins that players earn after completing in-game challenges, levels, or contests. Sweep coins offer monetary value to players and are redeemable for cash, vouchers, or gifts.

Legal Framework

The legality of the sweepstakes is based on the sweepstakes model, which classifies them under social gaming instead of real money gambling. The fundamentals on which the sweepstakes model works are as follows:

No Purchase Necessary

Players don’t need to make any real money investments to enter the sweepstakes. Sweepstakes work on a dual-virtual currency system; gold coins and sweep coins which players can use without any real money investment and thus offer a risk-free gaming experience.

RNG System

Sweepstakes follow an RNG system that generates in-game outcomes randomly, offering a high level of transparency and a bias-free game environment to players. Sweepstakes abide by the rules and policies of responsible gaming.

What’s Different About Sweepstakes?

Prize Redemption

Since sweepstakes work on virtual currency systems, the prize system is quite different from traditional or online casinos where real money is wagered and earned. Gold coins don’t offer monetary value and players can not use their gold coin to redeem it for cash. Whereas, sweep coins are redeemable for cash, vouchers, or gifts. The prize redemption system is quite critical and thus offers players a chance to earn real cash without any investment financial loss or risks.

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Features of Sweepstakes Casino Software

The sweepstakes business model is quite successful and innovative as compared to traditional or online gambling ventures due to its distinguishing features which makes it quite attractive and popular among both casino operators and players worldwide.

If you are a casino operator and want to expand your business by launching a brand-new sweepstakes casino software, you must know what features it must consist of to help you stand out from the competition. With so many sweepstakes casino providers available out there, it becomes daunting to select the ideal one to make a presence in the competitive iGaming market.

Here we have classified the important features of online sweepstakes casino software into two categories; must-have significant features and other key features that every operator must look for.

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Must-Have Significant Features of Sweepstakes Casino Software

Casino Management Tools

As the name suggests, this feature provides operators with all the casino management tools spanning from game provider management to casino games and categories management. They allow them to streamline all the casino operations and thus bring flexibility within varied functions.

Player Management Tools

Another core feature of a sweepstakes casino platform is player management. The software must provide operators with all the tools that allow them to manage their players, and details, and download their data to notify them of crucial information about their coins, victories, and performance.

Content Management Tools

Turnkey social casino software offers operators an opportunity to manage their pages, banners, and regulatory consents in the most flexible manner using content management tools.

Customer Relationship Tools

It allows operators to form and manage long-lasting relationships with customers and thus boost customer loyalty. CRM tools allow operators to keep up with the current and trending demands of all the customers to attract and retain them on the platform.

KYC Module

Turnkey sweepstakes software offers operators a KYC module that allows them to track player verification and thus maintain security compliance with responsible gaming. Moreover, this feature allows operators to keep an eye on player’s performance as they move ahead of the in-game levels to avoid any security threat or cheating.

Bonus Management System

Operators can also manage the various bonuses according to their latest business policies. This means that by using bonus management tools, they can make bonuses active or inactive based on varied player activities or changing market trends.

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Other Key Features of Online Sweepstakes Casino Software

For Operators

Admin Dashboards 

Operators can make use of their dedicated dashboard to keep track of every activity or data related to login, registration, transaction, customers, games, and so on. This feature ensures they manage their business operations seamlessly and efficiently.

Coin Packages

Operators can manage, add, or edit various coin packages by making them active or inactive.

Anti-fraud Systems

Turnkey sweepstakes gaming software comes with an in-built anti-fraud system, which enables operators to manage various security checks like tracking violations, and rules, and take quick actions to ensure the platform is secure for customers.

Email Templates

Operators can seamlessly edit, create, view, or update the existing email templates for better marketing and reach.

Platform Alerts

The sweepstakes platform notifies operators with instant alerts about frauds, verifications, and information on redemptions to maintain compliance with anti-fraud systems and responsible gaming.

Staff Management

Operators can remove or add staff easily by assigning them permissions and tasks using staff management tools.

Reports & Analytics

Turnkey social online casino software comes with an in-built analytical tool that generates all-inclusive or comprehensive reports for every aspect that is crucial for overall business success, and customer engagement.

Transactions

Using this feature, operators receive all the details of the transactions in a few clicks on the screen like Player amount, ID, winnings, descriptions, and much more.

Settings

The Turnkey social casino software also offers operators in-game adjustable settings which include all the aspects such as payment gateways, KYC list, state list, blocked country list, and much more.

For Players

Coin Subscription Packages

Sweepstakes gaming software comes with a lot of gold coin subscription packages using which players can enter a wide range of contests and challenges. Operators can offer them a wide range of options to choose from depending on player preferences and budget.

VIP Systems

Turnkey sweepstakes gaming software enables players to achieve additional perks being loyal customers such as early unlocks to new in-game levels, VIP rewards, complimentary coins, and bonuses, increasing the overall engagement and loyalty towards the platform.

Spin the Wheel

Yet another player engagement feature offered by a sweepstakes platform is spin the wheel, using which players can earn additional coins. Players can use this feature to get daily login bonuses in the form of gold coins.

Promotions

Operators can offer diverse promotions to boost player engagement and retention on the platform. They provide players an opportunity to win more coins to unlock new game levels and enhance their performance.

Coin Redemption

Players can Redeem their sweep coins for bank transfers, cryptocurrencies, and much more.

Game Lobby

The Sweepstakes casino platform offers players a dedicated game lobby, which allows them to choose from a wide range of casino-style games

Responsible Gaming

It offers players a wide range of tools, helping them play responsibly and avoid addiction related to casino gameplay.

Refer & Earn

It allows players to earn complimentary coins by referring the platform to their friends, family, or other members in their friend list. This not only enhances player interaction but also boosts their loyalty towards the platform.

Help Center

This feature allows your players to get instant resolutions to all the queries related to casino gameplay, rules, policies, and technical glitches if any.

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Types of Sweepstakes Software Solutions

To launch your sweepstakes casino business in real time, it is important to choose the right sweepstakes software. Make sure to do prior market research to understand the target audience well, and know competitors, opportunities, and benefits to penetrate the right market. Here are the two major types of sweepstakes gaming software that you can choose from:

Turnkey Sweepstakes Software

Turnkey Sweepstakes gaming software is a type of ready-to-launch solution that aids operators deploy or launch sweepstakes business within four to five weeks. Apart from quick deployment, these solutions offer on-demand customizations, third-party integrations, and post-launch maintenance, enabling operators to stay ahead of the curve. The USP of turnkey social casino software is a quick-to-market turnaround and cost-effectiveness.

Custom Sweepstakes Software

Custom online sweepstakes gaming software is a type of solution that is built from the ground up. From ideation and development to 3rd party integrations and deployment; everything is taken care of by a sweepstakes software provider. After the launch, operators get 100% ownership of the solution and the right to their intellectual property. However, the market turnaround is slow as compared to turnkey social online casino software because it takes months to develop a custom solution from scratch.

What’s Different About Sweepstakes?

Key Takeaways

  1. Social casinos or sweepstakes are regulated in most states and countries due to no real money wagering.
  2. Starting a sweepstakes business model offer varied benefits like cost-effectiveness, regulatory acceptance, and wide reach.
  3. The key features of sweepstakes casino for operators are admin dashboard, coin packages, staff management, report & analytics, tractions and settings.
  4. The key features of sweepstakes casino software for players include coin subscription packages, VIP systems, Spin the wheel, promotions, game lobby, responsible gaming, refer & earn, help center, coin redemption and so on.

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How GammaSweep Can You Launch Online Sweepstakes Casinos

GammaSweep is one of the reputed B2B turnkey sweepstakes software distributors, offering turnkey sweepstakes solutions that are customizable according to your business expectations and policies. We integrate the latest designs, modern features, and social interactive elements to offer ready-made solutions that can be deployed in just five weeks. With 3000+ casino games from 50+ trusted game providers, we offer tech-backed sweepstakes casino solutions that can tap international markets, reach a wider customer base, and aid you achieve your business goals.

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Frequently Asked Questions

What are sweepstakes casinos?
Sweepstakes casinos are no-money casinos that allow players to play a wide range of free casino games. They offer to play such games without any financial risks related to real money wagering as sweepstakes casinos work on a freemium model.
Can you win real money on sweepstakes?
Sweepstakes casinos don’t promote real money wagering. You can earn sweep coins after completing challenges or in-game levels which you can redeem for cash.
Are sweep coins real money?
No, they are virtual coins that are redeemable for cash, vouchers, or gifts.
Do you provide customizations in your turnkey social casino software?
Yes as the best turnkey social casino software provider, we offer unlimited customizations according to your business policies and expectations.
Why choose sweepstakes casino software?
Sweepstakes casino software offers multiple benefits to operators such as accessibility, legality, wide reach, and cost-effective platform as compared to other conventional casinos.
How to choose the best turnkey sweepstakes software distributors?
In order to select the best turnkey sweepstakes provider, you must look for various factors such as portfolio, experience, expertise, image in the market, game categories, price of the sweepstakes gaming platform, etc.
What are the key features of turnkey sweepstakes gaming software?
Key features of the turnkey sweepstakes platform include an anti-fraud system, admin dashboard, adjustable game setting, coin packages, transactions, push notifications, player management, CMS management, payment management, rewards & bonus management, and other casino management tools that are mandatory for comprehensive sweepstakes gaming software management.